5 Knock Out Marketing Tips for Martial Arts & MMA Gyms

admin AdWords Agency, AdWords Experts, Featured Article, MMA Gym PPC Marketing, PPC Experts, PPC Management, Search Engine Marketing, SEM

MMA fighting is gaining popularity throughout the world as a favorite pastime sport. There’s a huge market for investors in this industry as they open up gyms, drive memberships and sell product. It can be a lucrative market provided they know how to do their marketing well. Below are some of the most effective martial arts digital media marketing tips …

AdWords Expanded Text Ads: Appeal to Consumers With More Distinct Messaging

Staff AdWords Agency, AdWords Experts, PPC Experts, PPC Management, Search Engine Marketing, SEM

Users of AdWords have a pleasant surprise in store for them with the new Expanded Text Ads going live. By converting ad copy to this new format, you will receive on average a 20% increase in CTR. That means 20% more traffic and if you are doing things right, it could mean a similar jump in business. Of course, there …

PPC Marketing For Dentists – The What, Why and How of Online Advertisement

Staff AdWords Agency, AdWords Experts, Dentist PPC Marketing, PPC Experts, PPC Management, Search Engine Marketing, SEM

Online marketing moves quickly. If you aren’t pushing the envelope and continually striving to get better, chances are your competition is. Some professions have been slow to adapt or slow to find the cutting-edge expertise they need to help them. We’ve seen that quite a bit with dentistry. Whether it’s using older marketing techniques or poorly adapting newer ones, those …

Google Ad Scheduling Optimization: Put It To Work For You

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Managing Google Adwords campaigns is all about being in control. Budgeting, location targeting and testing a variety of ads are just a few examples of management tasks that are basic to every account. But one feature that both beginners and advanced users can always look at for improvement is Ad Scheduling. This puts you in control of when your ads …

Callout Extensions: Increase Ad CTR

admin Advertising, AdWords Experts, PPC Experts, PPC Management, Search Engine Marketing, SEM

Let’s look at possibly our favorite new Google enhancement to AdWords recently: Callout Extensions. Callout Extensions allow you to add additional descriptive text to your standard text ad. Here is what they look like (without the red box):         Callout Extensions are much like Sitelink Extensions with one huge difference: They don’t have a link to a …

Orange County SEO, PPC: In-Person Consultations

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Interested in having us stop by your business for a visit and discussion of your internet marketing needs? As a Top 10 Ranked PPC Management Firm, we work with clients all over the world. However, some of our best clients are right here in our backyard of Orange County. We love learning about our client’s businesses, and seeing you in …

The Importance of AdWords Sitelinks

admin AdWords Agency, AdWords Experts, PPC Management, SEM

What are Sitelinks and why are they important? Sitelinks appear in select PPC ads (usually top ranking ads) as additional links in your ad copy. These ad extensions are an excellent way to improve CTRs (Click Through Rates) in your ad copy and squeeze more traffic from existing keywords. Many advertisers don’t take advantage of these, but those that do …